Sustainable fashion is becoming a global trend, and Bombay Closet Cleanse is at the forefront in India. The brand promotes circular fashion by offering pre-owned clothing, allowing customers to swap or sell their clothes.
Fashion waste is a significant problem, with tons of clothing ending up in landfills. Bombay Closet Cleanse provides an alternative, making second-hand clothing accessible. The brand’s focus is affordability, quality, and sustainability.
Their business model is designed to reduce waste and encourage ethical shopping. Through their disconnected and online stages, clients can buy reasonable thrifted style.
What is Bombay Closet Cleanse?
Bombay Closet Cleanse is a main frugality design brand advancing supportability. The brand works on a purchase, trade, and offer model, empowering clients to look for used garments. By expanding the life expectancy of pieces of clothing, they intend to diminish material waste.
Established in 2020 by Alfiya and Sana Khan, It has acquired fame for its moral methodology. The brand likewise showed up on Shark Tank India 2024, displaying its eco-accommodating plan of action. Regardless of not getting it, their one of a kind idea keeps on standing out.
This article investigates the plan of action, monetary development, difficulties, and fate of Bombay Closet Cleanse.
Company Overview
| Brand Name | Bombay Closet Cleanse (BCC) |
| Founders | Alfiya Khan & Sana Khan |
| Location | Mumbai, India |
| Industry | Thrift & Sustainable Fashion |
| Business Model | Buy, Swap, Sell Pre-owned Clothes |
| Established | 2020 |
| USP | Shop-Swap-Sell Sustainable Fashion |
| Website | bombayclosetcleanse.in |
The Vision Behind Bombay Closet Cleanse
The founders created Bombay Closet Cleanse with the mission to make fashion sustainable. They plan to broaden the existence pattern of apparel, decreasing waste.
Their three-step approach incorporates:
- Shop: Clients can purchase second-hand, excellent dress at lower costs.
- Trade: Individuals can trade their old garments for store credits or new things.
- Sell: People can sell used garments through their foundation.
This approach is reshaping the way in which individuals shop while lessening ecological effect.
Business Model: How Bombay Closet Cleanse Operates?
Bombay Closet Cleanse follows an economical plan of action, consolidating disconnected and online deals. They work through actual stores in Mumbai and a web based business stage.
Income Streams
Their income comes from various sources, guaranteeing monetary dependability.
- Retail Deals – Selling arranged recycled style things at financial plan cordial costs.
- Clothing Trade – Clients trade garments for store credits or new buys.
- Rental Administrations – Exceptional event outfits accessible for momentary use.
- Storage room Detox Administrations – Sorting out and exchanging things straightforwardly from clients’ closets.
This different income model aides them grow and contact a more extensive crowd.
Ownership and Leadership
Bombay Closet Cleanse is co-owned by Sana Khan and Alfiya Khan.
- Sana Khan is the CEO and owns 60% of the business. She has a background in dentistry but transitioned to entrepreneurship.
- Alfiya Khan holds 40% equity, leading creative operations. She previously worked as a graphic designer.
Together, they drive the brand’s growth, innovation, and sustainability initiatives.
Financial Performance & Business Valuation
Sales & Profit Breakdown
| Financial Year | Revenue (₹ Cr) | Projected Growth |
| 2022-23 | ₹1.9 Cr | – |
| 2023-24 (Till Oct) | ₹1.5 Cr | – |
| 2023-24 (Projected) | ₹2.5 Cr | 15% profit margin |
Unit Economics
| Parameter | Value (₹) |
| Average Selling Price | ₹500 |
| Cost of Goods Sold (COGS) | ₹120 |
| GST | ₹25 |
| Fixed Expenses | ₹248 |
| Marketing Costs | ₹30 |
| EBITDA | ₹77 |
Investment Pitch on Shark Tank
Bombay Closet Cleanse contributed for ₹1 Cr trade for 2.5% value, esteeming the organization at ₹40 Cr. Be that as it may, the Sharks declined because of worries over versatility.
Difficulties and Analysis from Shark Tank
Notwithstanding their prosperity, Bombay Closet Cleanse faces a few difficulties.
1. Scaling Hardships
- Obtaining sufficient stock without compromising quality.
- Growing tasks past Mumbai while keeping up with brand character.
2. Market Contest
- The frugality market is developing, expanding direct rivalry.
- The interest for recycled style in India is as yet creating.
3. Stock Administration
- Unsold stock can influence overall revenues.
- Closeout deal decrease likely income.
4. Business Valuation Concerns
- The Sharks felt the ₹40 Cr valuation was excessively high.
- Benefit concerns raised questions among financial backers.
Qualities and Potential open doors for Development
Regardless of these difficulties, Bombay Storage room Purify serious areas of strength for enjoys.
Qualities
- Practical plan of action advancing eco-accommodating design.
- Reasonable evaluating draws in economical customers.
- Dynamic online entertainment presence connecting with youthful crowds.
Valuable learning experiences
- Growing to different urban areas like Delhi and Bangalore.
- Improving internet business go after more extensive availability.
- Working together with brands for practical drives.
Eventual fate of Bombay Closet Cleanse
The outcome of Bombay Closet relies upon its capacity to scale and improve activities.
1. Tech-Driven Extension
- Man-made intelligence based stock administration for better stock control.
- Further developed site UX for consistent internet shopping.
2. Force to be reckoned with Showcasing and Brand Associations
- Banding together with eco-cognizant brands for joint advancements.
- Utilizing web-based entertainment powerhouses to support mindfulness.
3. Establishment Model for Retail Development
- Opening stores in different urban areas through establishment organizations.
- These systems can assist with overwhelming the frugality design market.
Key Focal points
- The frugality design market in India is developing quickly.
- Bombay Closet Cleanse Scrub’s one of a kind plan of action gives it an upper hand.
- Extending past Mumbai and further developing activities will fuel development.
With the right methodology, Bombay Closet can lead the reasonable design development in India.
Conclusion
Bombay Closet Cleanse is driving India’s reasonable style uprising. While their cycle is energizing, challenges in versatility and financial organization remain.
Their Shark Tank India appearance raised stresses over stock, improvement, and valuation. Anyway, the brand’s attainable mission and client commitment position it for long stretch accomplishment.
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